The Danu range came to Joanna when her youngest daughter started her period and had a less than happy experience in the subsequent months due to the inadequate sanitary products on offer.
Concerned by the presence of chemicals in supermarket bought tampons and pads that certain research has suggested increase the risk of endometriosis. She wanted a natural, non-toxic solution that didn't cost the earth (or damage it).
Joanna set about creating a natural sanitary pad that would help women during mensuration, post-pregnancy bleeding, and times of incontinence. After months of testing, she found a fabric combination that offered exceptional comfort and maximum absorbency without the need for man-made fibres.
With a focus on family and female empowerment, Danu is committed to contributing to the sustainability of the planet. Our products are reusable and we are proudly plastic free.
At Danu, they believe in transparency. Their not a fan of plastic and disposable products, their also not keen on chemicals so they make products that are natural, reusable and chemical free. Danu isn't for everyone and that's OK, their not about forcing their views but if you're interested in an alternative then read on.
On average a woman will have 480 periods and use approximately 12,000 tampons or pads in her life. Most of the women we have spoken to say they spend on average about $15 a period, so take that and multiply it over 480 periods and women are spending $7200 just to feel somewhat comfortable and protected during their period.
That's a lot of money and a lot of waste for a very basic need. Periods happen, postpartum bleeding happens and incontinence happens, surely there is a better way? That's exactly what Joanna thought when she set out to create the Flow Pad.
She said no to plastic, no to chemicals, no to unnecessary waste and no to spending money on disposables. If like us, you're ready to say 'no' and instead try a natural, non toxic option during your period then we made Danu for you.
Danu pads have been developed using a formula of layered organic bamboo for maximum absorbency and do not contain any plastics. All Danu products follow the simple principle of wear, wash and reuse.
Everyone experiences their period differently so we listened and made the products you wanted. Our pads can be worn with our specially designed underwear or you can purchase winged pads and wear them with your own undies. We also offer briefs with built-in pads. The choice is all yours.
*Images and content from Danu Natural Website
Thanks, Ethically Kate for recommending Danu.